Jan 27
Branding versus search engine optimization is a marketing dilemma that larger companies will need to come to grips with on the Internet. Often companies will need to decide whether to promote their own brand name as their main keyword phrase or optimize for a more generic keyword phrase. For instance, one search engine report states that 1.3 million visitors per month search for the term "Best Buy." This same report states that the term "electronics" is searched for by 1.1 visitors per month. ...
Read the rest of this entry »
Jan 26
For many website owners who do not have a product or service of their own to sell, it can be hard to make money online. Sure, you could sell advertising space, but unless you attract a large amount of traffic to your site, nobody will pay you a pretty penny to have you advertise their site. So, you don't have any product or service to sell and advertising wont bring in an income worth celebrating over. What do you do now? The solution is simple: Affiliate Marketing. Affiliate marketing is a ...
Read the rest of this entry »
Jan 25
Starting a home-based business on the Internet is easy you say. You have your web page built, your affiliate links and you're ready to go. Not really, you need to make sure you have all your i's and t's crossed when it comes to taxes. Getting Started First, you will need to register your business name with the city government. When I registered my business name with the city I was charged $11 -- so expect to pay a small fee when filing this legal document with your local goverment. Second, you ...
Read the rest of this entry »
Jan 24
The Yin & Yang of Internet Marketing Westerners believe opposites flow in a natural cycle always replacing the other. They tend to look at things as black or white, right or wrong, up or down, giving a separation and unrelated-ness in their perspective. Chinese view opposites as evolving and cycling. There is neither right nor wrong, but rather there is balance, transformation, interaction and a dependent opposition. Think of it as a duality that cannot exist without both parts. Now let's ...
Read the rest of this entry »
Jan 23
You are now reading Part 2 of my article the 'Do's and Don'ts for the Internet Marketing Newbie'. Part 1 covered the Do's and this part will cover the Don'ts.     · Don't throw your money away! Unless you have lots to throw away and can afford to buy whatever gets thrown at you. Budget yourself and keep within your budget. Only spend when you need to. You will come across plenty of sites that want you to spend your hard earned money for an internet marketing course, E-book, or piece of ...
Read the rest of this entry »
Jan 22
/p> So, you want to be an internet marketer but you have nothing to market? No problem! Become an affiliate marketer and market other people's goods or services. Affiliate marketing is a great way to begin your internet marketing career. Best of all, you have no inventory to carry! Affiliate marketing is simply advertising a product or service and receiving a commission for referring people to that product or service. In simplest terms, you are simply the billboard and someone is paying you to ...
Read the rest of this entry »
Jan 21
Did you know that you can make money on the internet without ever selling anything? There are very few home based business opportunities that are easier or cost less than affiliate marketing. There are businesses and people earning thousands of dollars each year doing affiliate marketing. The business plan is simple. Your clients are already established online businesses selling a wide array of products and services. You get paid for bringing customers to your client which is the website you ...
Read the rest of this entry »
Jan 20
I, myself, being an internet marketing 'newbie' (endearing term used to refer to people who have just started their own internet business and don't know what the ---- they are doing) have learned a few things and would like to share my observations, tribulations, and triumphs with my fellow 'newbies'. In sharing my experiences I hope I can help you avoid some of the pitfalls and obstacles you will face. Let's try to avoid some of those 'Information Overload' headaches as well. I don't want you ...
Read the rest of this entry »
Jan 19
If you are not re-investing your profits in your business, you are killing your business. Your profits should be put back in your business for growth, not buying your groceries. Granted, you need to eat, but if you have started a part-time business, and you have another source of income, you need to re-invest most of your profits back into your business. Re-invest for growth. When your business grows, then you can start taking a profit. Marketing expert Jeffery Fox calls this 'paying steak and ...
Read the rest of this entry »
Jan 18
Search engine optimization is one of most popular online marketing tool for any website. With more websites coming online every day the competition gets larger, so you have to make sure you can out SEO them before they out do you. In this article I will tell how to increase your ranking and how to out do your competition. Search engines change their algorithms often and it's hard to keep up for anyone, so if you don't know much about SEO don't worry, I will get you up to speed. First make sure ...
Read the rest of this entry »